What You'll Learn in Volume 3

Important Dates

  • Aug 28 - Help me celebrate my birthday at this year's Speak Your Way to Wealth (55 days)
  • Sep 30 - International Passion Day (88 days)
  • Dec 31 - New Year's Eve -- Are you ready with your resolutions? (180 days)
  • Jan 1 - New Year's Day -- Start Your Resolutions (181 days)



  • What is Relationship Marketing?

    Did you know that as little as a 5% increase in customer retention can increase profits by 25% to 95%? Did you know that it can be six to seven times more expensive to acquire a new customer than it is to retain a current customer? Oh, and get this, did you know that referrals among repeat customers are 107% greater than non-customers? With these types of statistics, it's no wonder that "relationship marketing" has become the new buzzword of marketing. You ...

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    Published on Jul 3rd, 2009 in Relationship Marketing, Retention Tools
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