In this audio, I’m joined by Nanci Biddle, who calls herself “The Boundary Queen.” Her Web site is www.yourcoachingpartner.com. Nanci works with women and her tagline is “taking care of you while you take care of business.”

Today she is exploring how a coach can effectively research a new niche market, and connect with prospective clients in this new area. Nanci describes her new niche market as “Baby Boomers taking care of mom or dad.”

Her questions for me include:

1. What is the best resource to find women who are taking care of their parents?

2. What is the best way to find out what their needs are?

3. If I created a survey, what are some great questions to ask?

4. Where else could I display the survey besides on my website?

5. How can I offer the most value and what price would be appropriate?

I think you’ll find this audio especially useful in finding the right focus for your coaching practice. If you’re exploring new niche possibilities and wondering just how to find, and take advantage of, the resources and tools available to you, take a listen.