What Comprises Turbo-Charge Your Marketing?
Published on Aug 17th, 2008 in Behind the ScenesTags: marketing, marketing funnel
To help people learn the information in Turbo-Charge Your Marketing more easily, I’ve broken it up into three major parts:
Volume 1:
Volume One is comprised of six teleseminars featuring six guest speakers hand-selected to cover the first six topics of the program. The live calls are free to anyone who wishes to subscribe to the Turbo-Charge Your Marketing list.
The six calls will be recorded and transcribed. The recordings and transcriptions will be available for purchase.
Then, the six transcripts will be transformed into chapters of a book, which will be available on Amazon and through other distributors world-wide around the end of this year.
Volume 1 covers the foundation of building a \”marketing vortex\”:
- Choosing a niche based on something you are passionate about
- Making sure that niche is profitably defined
- Uncovering the most cherished desires and greatest pain of this niche
- Translating this information into benefits your target market will buy
Volume 2:
Volume Two follows the same pattern as Volume One, however this time there will be eight teleseminars. These eight topics build on the foundation that was laid in Volume One, and focuses on developing your marketing funnel and attracting your ideal clients into it. The book version of Volume Two should be available sometime in early 2009.
Volume 3:
Volume Three, again eight topics, will focus on spinning your funnel into a vortex buy increasing visibility and customer retention. The book version should be available in the summer of 2009.
In addition to the live calls and books, there is a coaching program focused on the topics covered in the teleseminars. This coaching is only available to those who invest in the complete program and will help participants tailor the information to their own business.
So, as you can and will continue to see if you choose to follow along, Turbo-Charge Your Marketing uses all the techniques that it teaches. I practice what I preach.
I hope you’ll be here for this amazing journey!
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