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Articles in the Attraction Tools Category

Attraction Tools, Featured, General Business, Relationship Marketing »

[11 Mar 2010 | No Comment | ]
The 9 Step Networking Plan

First step – Plan Ahead.
The biggest investment you make into networking is your time. And most people don’t budget it adequately to maximize their results. They show up late and leave early. Reverse this – show up early and leave late – and give yourself enough time to connect with people before and after meetings officially start.
Here is a little secret I’m going to share with you that very few people do. Plan and block time to evaluate your results after the meeting.
Was that group a good match for you?
Look …

Attraction Tools, Featured »

[1 Mar 2010 | No Comment | ]
Booklet Sticker Shock – Getting Paid for Your Business Card

“My expertise is worth literally billions of dollars. Why would I put a $5 (or less) price tag on it?”
Yes, I completely agree that your expertise is absolutely worth plenty, and certainly a whole lot more than $5 for a single copy of your booklet, and charging even less when filling a large-quantity order. There is no denying it, even for a split second, by anyone’s definition.
And this is something I hear at least several times a week from you as a booklet author or someone consider creating one or …

Attraction Tools, Communicating Your Message, Headline »

[26 Feb 2010 | No Comment | ]
Attracting Ideal Clients with Home Page SEO

The fifth deadly mistake of home page design is poor use of copy and copy optimization techniques.

You see, one of the ways you can attract ideal clients to your website is through search engine optimization. But if you aren’t maximizing the use of SEO opportunities on your website, your pages won’t rank high enough in the search engines to get noticed.

Here are some tips to help you leverage the power of “on-page” SEO to attract your ideal clients.

Attraction Tools, Featured, Foundations for a Thriving Business »

[22 Feb 2010 | No Comment | ]
5 Marketing Lessons From the ‘King of Make-up’ – Max Factor

Did you know that Max Factor was a marketing genius? Yep, the Polish-born emigrant-turned-cosmetic-industry-giant virtually pioneered the make-up business as we know it today. And you won’t believe the strategies he used to get the rich and famous of his era to clamor for his services and products.

But what’s even more important is that his strategies can be simply replicated in your business to attract all the new and repeat clients you want. Here is how…

Attraction Tools, Headline »

[19 Feb 2010 | No Comment | ]
Attracting Ideal Clients with the Right Opt-In Bonus

The fourth deadly mistake of home page design is not having a compelling opt-in incentive. People just aren’t going to opt-in to your list unless you give them a very good reason to do so.

So make them an offer they can’t refuse. Give them a compelling reason to give you their name and email address. To come up with your ideal opt-in bonus, ask yourself these questions:


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