Lead With Your Strength. Never Ramble. Leave 30 Second Voice Mails Or Less
Great voice mail messages get lots of call backs. Leave a voice mail that is fast and friendly, packed with great info. Land major media placements with great voice mail techniques on major networks, magazines and newspapers.

Your voice mail message should always include your phone number twice–once at the beginning and again at the end of the voice mail. Speak at a fast pace when leaving a voice mail BUT slow down and speak clearly when leaving the …

Have you heard of the Social Media Press Release? Basically it is a version of the traditional press release that incorporates the inter-activeness of Web 2.0. One way of doing this is by adding an audio component to the release.
You could increase the breadth of your reach by adding audio to your public relations strategy. This is especially useful if public speaking is part of your marketing mix. Here are some ways you can podcast your PR:

Create public service announcements.
Provide a clip from your latest speech.
Read an excerpt from your …

CREATE AN AUTHOR WEBSITE THE MEDIA WILL LOVE.
Pack your media website with info pertaining to your book along with the materials the media will need including a .jpeg of your book’s cover, your professional media picture, previous demo video of your appearing on a TV show, links to media coverage in magazines, newspapers and other online media outlets, a list of topics you can discuss, your immediate contact info and well-developed media bio that outlines your credentials, education and experience.
BECOME A SOCIALLY RELEVANT AUTHOR AND LEARN HOW TO TIE YOUR …

Want to be a SMASH HIT success on TV & radio?
Want to avoid media mistakes with your publicity & book promotion?
Learn the publicity, TV, radio & media skills you need to be the media’s dream guest!
PUBLICITY TIPS:
The publicity special report includes a set of tried and true publicity tips to use while working with the media. You’ll learn 8 of the top pre-interview tips, on-camera or on-air tips, book promotion and publicity tips, media etiquette tips & lots more PR publicity pro tips to help position you as the media’s …

1991 was a pivotal year in my life. My professional organizing business was 8 years old.
The sales cycle was getting longer and longer for workshop and consulting work. I had formed these crazy habits called eating and paying the rent and was not eager to break either of them.
That’s when I spotted an offer for a free copy of a booklet called “117 Ideas For Better Business Presentations.” I do business presentations, and the price was right. I sent for it. My first reaction was, “Gee, I could knock something …