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Articles tagged with: expertise-based business

Getting the Word Out »

[11 Nov 2009 | One Comment | ]

1. Make a list of all of the topics you can discuss along with sub-categories. For example, a Workplace Expert would compile a topic list that included how to deal with gossip in the workplace, the dos and don’ts of asking for a raise, workplace etiquette, tips for traveling with the boss, harassment, climbing the corporate ladder, handling burn-out . . .
2. Create five talking points for each of the topics you list in #1. Talking points are statements in sentence format that present a concept or commentary. Example of …


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