According to experts at a recent marketing summit, your brand just might be talked about on social networks. Do you know what is being said?
At the Online Marketing Summit, held in San Diego this past January, social media was a hot topic, reported BtoB magazine. The event included a panel on social media, during which, marketers discussed the importance of getting started leveraging social media for your business.
“You can have a Twitter account and see what people are saying about your brand,” said Jodi McDermott, director of data strategy at …

Social networking is the all the rage. And there always seems to be a new one around the corner. I don’t know about you, but I’ve been invited to join so many, I’ve lost count! There’s MySpace, FriendWise, FriendFinder, Yahoo! 360, Facebook, Orkut, Friendster, Classmates, Twitter, Ryze, LinkedIn, Xing, Tagged and a slew of Ning sites, just to get started. So, when it comes to choosing one or two to use to promote your business, how do you choose? You can’t really be on all of them!
Well, the first thing …